NEW SUPPLY RELEASED, CONTRACTS MIXED

SEPTEMBER 2025 NEW DEV CONDO MARKET UPDATE

October 1, 2025



  1. 347 new sponsor units came to market in September
  2. 12 Brooklyn buildings launched sales, each averaging 6 units, and none larger than 10 units
  3. 111 West 57th Street reported 3 deals totaling $60.75M in asking price

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"September is a transition month where demand can move up or down considerably year to year. More important, the month delivered much needed inventory in Manhattan and Brooklyn."

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Kael Goodman
Co-Founder and CEO of Marketproof, Inc.

Luxury


25 contracts were signed on units priced at or above $4M, versus 31 in August and 48 last year.

Two of those 25 contracts were in Brooklyn.

Six deals were on residences asking $10M or more. One reached $20M, and three came in just below that mark.

Notable Deals

  1. 111 West 57th Street – #58 asking $22M
    3-bed asking $5,259 PSF

  2. 111 West 57th Street – #38 asking $19.75M
    3-bed asking $4,397 PSF

  3. No. 33 Park Row – PH3 asking $19.5M
    5-bed asking $3,609 PSF

  4. 111 West 57th Street – #37 asking $19M
    3-bed asking $4,320 PSF

Manhattan


97 contracts were signed in September, compared to 86 in August and 141 last year. The median sale price was $2,085,000, and the median PPSF was $2,033.

274 new sponsor units launched across four buildings: Malabar Residences (145 units), The Village West (68), The Florian (54), and The Lucia (7).

Top Performer by Contract Volume

The Village West
The Village West reported eight contracts for one- and two-bedroom apartments priced from $1.475M to $2.55M. CORE Group Marketing launched the 68-unit development on September 14.

Brooklyn


84 contracts were signed in September, compared to 90 in August and 80 last year. The median sale price was $1,883,500, and the median PPSF was $1,607.

Twelve projects launched sales, adding 73 new sponsor units in total.

Top Performer by Contract Volume

Front and York
Front and York reported seven contracts for one-, two-, and three-bedroom apartments priced from $1.205M to $2.75M. CIM Group developed and launched the 207-unit Front Tower in July 2020 and the 200-unit York Tower in January 2021. The developer kept sales and marketing in-house and reports that 292 of 407 residences have sold, with another 13 under contract.

Queens


13 contracts were signed in September, compared to 27 in August and 21 last year. The median sale price was $1,140,000, and the median PPSF was $1,624.

No new sponsor units have launched since June.

Top Performers by Contract Volume

Vesta
Vesta led again and reported five contracts for one- and two-bedroom apartments priced from $965K to $1.56M. Serhant oversees sales and marketing for the 115-unit development and reports that 49 apartments are under contract.

Report Methodology

  • For “Top Performer by Contract Volume,” if there is a tie by deal count, the building with the largest dollar volume of deals is selected
  • Inventory movement is constant, considering reported contracts, recorded closings, and other relevant factors
  • Report is based on reported contracts and may not represent all contracts signed
  • Prices are based on the last asking price before a unit was put into contract
  • New development contracts are sponsor stage projects that are eligible to sell units
  • Data as of 10/1/2025

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